Smaller, Smarter, and More Powerful ICs—It’s All at electronica 2018

October 23, 2018

Christine Young By: Christine Young
Blogger, Maxim Integrated 


Every two years, tens of thousands of electronics industry enthusiasts gather inside Messe Munchen in Germany for electronica. The 2016 trade fair and conference, billed as the world’s leading such event for electronics, drew 73,451 visitors and 2,912 exhibitors.

With so many exhibitors, plus multiple conferences, forums, and live demos—all filling 17 halls this year—how do you plan your schedule? Carve out time to see vendors with technologies created to help you address existing and emerging design challenges. For Maxim, electronica 2018 is all about "Innovation Realized." What does this mean, you ask? We'll be showcasing how imagination becomes creation…and how technology can meet shifting market demands while improving lives. You’ll see solutions that are smaller, more powerful, more reliable, and more intelligent. And we hope you’ll come away inspired to tackle the next generation of electronic designs.

Visit Maxim at Hall C4, Stand 440 for demos and insights on:

  • The latest technologies for adaptive manufacturing and industrial IoT. One of the highlights will be our integrated soccer ball factory, where you’ll see Industry 4.0 principles demonstrated and come away with your own customized FIFA® regulation soccer ball.
  • Wearable healthcare, including the new Health Sensor Platform 2.0, designed to make it easier and faster to develop accurate heart-rate monitoring wearables.
  • Automotive ICs for smarter, safer, and greener cars, including our new MAX20092 12-switch LED matrix manager that lets you migrate to higher current devices while reducing solution size and enhancing flexibility.
  • High-performance analog building blocks, including our nanoPower watch, force-touch technology with the MAX11261, and CAN electrostatic discharge protection with MAX13054A.

While there will be plenty to see in our booth, many of our tech experts will also participate in panels, forums, and lectures during the conference. For a full list of activities, including speaker sessions, visit our electronica 2018 webpage.