Maxim Strengthens Distribution Presence in Israel
San Jose, CA—February 19, 2018—Maxim Integrated Products, Inc. (NASDAQ: MXIM) today announced that it has extended its EMEA distribution agreement with Avnet to include Israel. Effective immediately, this agreement aims to accelerate Maxim's brand in Israel and bring its highly integrated and cutting-edge analog semiconductors to an expanded engineering base. The Israeli semiconductor industry is one of the most advanced internationally, with a high concentration of design houses, multinational R&D centers, and local start-ups.
"Extending our agreement with Avnet in EMEA, while working alongside our existing partner Tritech, will further increase awareness of Maxim technology in Israel," said Ruth Hernandez, Vice President of Sales and Marketing EMEA at Maxim Integrated. "Having seen Israel's design community evolve over the past few years, this is the right time to increase our presence in this region."
About Maxim Integrated
Maxim Integrated develops innovative analog and mixed-signal products and technologies to make systems smaller and smarter, with enhanced security and increased energy efficiency. We are empowering design innovation for our automotive, industrial, healthcare, mobile consumer, and cloud data center customers to deliver industry-leading solutions that help change the world. Learn more ›